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In our August issue of Pharmaceutical Executive
FEATURES

Interview
IFPMA’s Fumie Griego: Health Policy Problem Solver
Julian Upton
The International Federation of Pharmaceutical Manufacturers and Associations’ new Assistant Director General, Dr. Fumie Griego, speaks about her mission to use IFPMA’s international reach to find real and practical solutions to the most pressing global healthcare challenges.
Digital Communications
The ‘Hear’ and Now for Pharma and Social Media

Peter Houston
For the life sciences industry in 2017, engaging across social media means less talking—and more listening. Peter Houston reports.
News Spotlight
Pharm Exec’s Annual Press Audit
George P. Sillup, Stephen J. Porth, Cynthia Slater
Pharm Exec’s 13th Annual Press Audit reveals a tonal undercurrent in sync with an industry unable to escape the glare of scrutiny.
Dealmaking
Striking a Balance in 2017
Julian Upton
Experts assess the current pharma dealmaking landscape—one where, despite market headwinds, is still heavily influenced by factors under the buyer and seller’s control.
From the Editor
Pharma’s Marijuana Makeover
Lisa Henderson
As more states approve the use of medical marijuana—and its rising profile as potential opioid alternative—industry and FDA are stepping up their focus on developing cannabis-derived therapies.

ALSO IN THIS ISSUE
Pressure Mounts on FDA, Pharma to Tackle Opioid Abuse
Jill Wechsler
The growing toll requires new assessment of risks, expanded provider education, and more scrutiny of marketed products …Read more

Brexit and the EMA: Bidding and Betting on an Uncertain Future
Reflector
A review of the top contenders to land the agency as decision on its relocation draws closer …Read more

Beyond the Science: Commercial Implications from ASCO 2017
Maria Whitman, Sharon Karlsberg
Four strategic takeaways from this year’s event that are important for pharma oncology leaders, by Maria Whitman and Sharon Karlsberg …Read more

 
WEBCASTS
The Changing Market for Drugs to Treat Orphan Diseases
Through the Patient’s Eyes — Needs, Behaviors and the Science Behind It All
Unlocking the Patient Voice: How Digital Technology Can Facilitate Effective Patient Data Capture in Real-World Data Programs
Regenerative Medicine: Overcoming Obstacles to Reimbursement and Market Access
Patient Centricity: Turning Rhetoric into Reality
Biologics Manufacturing – Is Your Company Ready?
Value-Based Engagement Models: Making Collaborations between Pharma and Health Systems Work
 
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