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In this ISSUE

Meeting the Multi-Channel Marketing Challenge

The Diversity Dearth in Pharma

2016 HBA Woman of the Year Announced

Pharm Exec eBooks Available as Apps

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Lead Story
The EU’s Conflicted Stance on Neglected Diseases
The failures in developing treatments for neglected diseases is perceived as a demonstration of the failure of the development model that richer countries have depended on, and which may also prove deficient in the face of evolving challenges. Reflector reports
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Vaccines
Anti-Vaccine Movement Rears Its Ugly Head Again
Despite research by eminent scientists as to the safety and benefits of immunization for children and adults, the anti-vaccine film “Vaxxed: From Cover-Up to Catastrophe” has all the emotional elements to convince millions that vaccines are unsafe and dangerous, writes Jill Wechsler
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Calendar
/ APRIL 18-19: IRT EUROPE – INTERACTIVE RESPONSE TECHNOLOGIES IN CLINICAL TRIALS/
BRUSSELS, BELGIUM
/ APRIL 26–27: MANAGED ACCESS PROGRAMS/
MUNICH, GERMANY
/ MAY 12: FT HEALTHCARE & LIFE SCIENCES SUMMIT/
NEW YORK, USA
/ JUNE 6–9: BIO INTERNATIONAL CONVENTION/
SAN FRANCISCO, USA
/ JUNE 22–23: GLOBAL MEDICAL AND COMMUNICATIONS SUMMIT/
BARCELONA, SPAIN
 
CEO Snapshot
LEO Pharma’s Dermatology Drive
LEO Pharma CEO Gitte Aabo talks to PE about issues pertinent to the dermatology therapy area and how LEO’s unconventional business model is helping the company achieve its objectives
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Emerging Pharma Leaders
Pharm Exec’s Emerging Pharma Leaders 2016 — Nominate Now
Pharm Exec is looking for the fresh faces of pharma leadership. And we’d like your input. Tell us who you think should be included as one of our 2016 Emerging Pharma Leaders. These leaders are vital to the future of the industry, and you can help ensure they get the recognition they deserve. Fill out your nomination today
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Forecast
Biotech Financial and M&A Trends: Two Steps Forward, One Step Back
Peter Young examines the positive and negative drivers affecting the biotech industry — what happened on the M&A, IPO and financial fronts in 2015, and what can we expect this year?
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Industry update
//GSK’s Sir Andrew Whitty announced that he will step down at the end of March 2017.//Cancer Research UK appointed Professor Alexander Eggermont, M.D., Ph.D, as a Trustee.//Kymab (Cambridge, UK) named Dr. David Chiswell as CEO.//Kuros Biosciences (Zurich, Switzerland) appointed Dr. Virginia Jamieson as Chief Medical Officer and member of the Executive Board.//
 
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