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Sizing up daily disposable contact lenses
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The expansion of our daily disposable lenses is in our hands as ODs. The faster we embrace new daily disposable technology, the faster our industry will respond. Utilizing these technologies will lead to expanded parameter availability—as well as the introduction of new technology into the marketplace.
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How to establish value in the minds of contact lens wearers
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With 1-800 Contacts forging ahead with its acquisitions and privileges, what are we doing to ensure patient loyalty in the face of convenient online refractions and relaxed prescription laws? We would like to think that our contact lens exam is completely different from our glasses exam, but is it? We must draw attention to what sets it apart, and demonstrate its value as we go.
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Find out
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