PHARMACEUTICAL EXECUTIVE NEWSLETTER

In this ISSUE

Pharma Raises Stakes in Digital Health

Beyond KOL Marketing: Tapping Digital Opinion Influencers

Pharm Exec’s 2017 Pipeline Report

Industry Trends

STEM: Helping Women Advance from Lab Bench to Boardroom

Female students pursuing a Science, Technology, Engineering, and Mathematics (STEM) pathway need earlier enticement and more C-suite role models, writes Mylan's Head of Global Commercial Development, Adele Gulfo.
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National Pharmacy Market Summary - Market Insights Report
A listing of the top 50 largest acute care hospitals in the US; ranked by size and specialty rank. Learn about QuintilesIMS Top 50 Largest U.S. Acute Care Hospitals, States Ranked by Count of Acute Care Hospitals & Staffed Beds, Acute Care Hospitals by Specialty Type, and More….

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Sponsored by Quintiles IMS

Pricing

Controversial 340B Drug Discounts Linked to Drug Pricing Issues

Pharma companies have been protesting expansion of the federal program that provides deeply discounted prescription drugs to certain hospitals and health providers serving low-income, uninsured patients.
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Through the Patient's Eyes - Needs, Behaviors and the Science Behind it All
On Demand

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R&D

mAb Biosimilars: The Future of Cancer Treatment?

Time will determine the shape of biosimilar usage in oncology, but they will play a significant role in the battle against cancer in the future, writes Alessandra Franceschetti.
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Technology

Why Pharma Needs to Catch Up On Digital

More pharma companies are reporting that their digital strategies are ineffective compared to other industries. Heath Jackson looks at why this is—and what they need to do about it.
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Recruitment

New Sales Reps for a New Era

The era of complex biological drugs requires sales reps with more advanced knowledge, write Bagrat Lalayan.
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Driving Great Access to Healthcare Professional and Increasing Brand Performance
How Virtual Engagement is Becoming a Must Have Component of any Pharmaceutical Sales Strategy
Sponsored by TrialCard

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Calendar

/ 11^th Annual Forum on Transparency & Aggregate Spend 8/14-8/16 /

/ Patient Journey Mapping: From Diagnosis to Treatment 8/15-8/16 /

/ Reimbursement and Access 8/15-8/16 /

/ Bio/Pharma Forum on Data Science 8/22-8/23 /

The Changing Market for Drugs to Treat Orphan Diseases
On Demand

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