Pharm Exec Picks is a biweekly eletter that delivers the most popular news and articles from the pharma space and highlights what’s trending on social media.
Top 5 Stories :
Pharm Exec's 2016 Pipeline Report
Falling enterprise values and the drug pricing controversy have defined the life sciences landscape during the waning days of 2015. Casey McDonald reports. Read more
The Push for a Pull Supply Chain Experts warn that if pharma doesn't take a tighter grip on its supply chain and yank it into the 21st century, the industry could soon face distribution and logistics crises on an unprecedented scale. Read more
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Free White Paper “Hiding in Plain Sight: Copay as the Key to Patient Engagement.” How is our changing healthcare landscape influencing patient affordability programs? Go beyond traditional approaches and see how Pharma is defining program success in the new value-based healthcare landscape. Learn more
Pharm Exec's Pipeline Report: Twisting the Spigot
Building on our annual look at the industry's product pipeline, four key themes stand out that are driving the fast-changing environment for drug development, writes William Looney. Read more
Market Access Reinvented
Peter Vanovertveld and Thomas Bertels outline the key steps to implementing the “patient access” model of the future. Read more
Think Globally, Act Locally Eric Bernabei and Nancy Beesley describe the best approach to getting global brand campaigns to work all over the world. Read more
